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Work for the same client

The Brief

To create a informative conference video programme to show investors and resellers what Orange has been up to.

The Approach

We decided to present the information in a news programme format, complete with over-the-top graphics and self-important ‘newsy’ music. We filmed our newsreader in a studio against greenscreen, and then placed him into a virtual studio, where he proceeds to tell us all about Orange’s latest news, with pictures and videos along the way.

I don't want to massage your egos too much, but I have to say that it's really nice to work with people who just instantly 'get it', in terms of what we're after.

Gavin Martin, Director, The Alternative