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The Brief

To produce a short and snappy animated promo highlighting how the mobile app market has exploded and how Somo is a leader in the field of app development.

The Approach

Starting with a brick, to represent the first form of mobile phone, we see the progression through different phones until we see the iPhone, an explosion of apps from it's screen, and a graph highlighting the growth in the mobile market. Finishing with a flourish of services that Somo offers, it is a fun and informative addition to their company homepage.