Video production from Scorch London

The Brief

To create an inspirational film for i-level, fitting in with the new rebrand of the company, to get staff enthused about the values the company aspires to.

The Approach

Taking the theme of 'we do new' we developed a concept that would really inspire with an emotive soundtrack and historical imagery.

We sourced all the footage, including film clips, news archive, still imagery, product launches and famous speeches, and edited them into a pacy film, adding the company's values throughout, finally finishing with their brand tagline of 'we do new'.

The film was well-received and now forms part of i-level's re-branding and positioning strategy.