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The Brief

To create, animate and composite photo-real 3D floral elements into a cinema commercial for Swarovski in Austria.

The Approach

We worked with an Austrian production team and outrageously talented London-based director Andreas Hafele to create this 40 second cinema commercial for the world's largest, and sparkliest crystal company, Swarovski. Working with the theme of a winter wonderland, a beautiful girl interacts with graphical metallic plants and growing shapes, as she explores an ethereal winter landscape.

We animated the 3D floral elements, composited and tracked them into the final edit to ensure a seamless interaction between the girl and the graphics. The high production-value and creative edit make this a truly memorable piece.

We think it’s genius. All I can say is: excellent graphics execution!

Andreas Hafele, Director