Related work

Work for the same client

The Brief

To build and animate a 3D bag of chapatti flour for a price promotion commercial running across multiple asian TV networks.

The Approach

We built and rigged the bag in 3D in such a way as to allow for some funky movement, and then set about giving it some personality with some big bold moves throughout. The ad demonstrates the price change effectively whilst also taking the Elephant Atta brand in a new, fun and creative direction.

This is absolutely marvellous, it’s been great experience working with you and the client is really happy! I am looking forward to working with you again soon!

Creative Director, Media Reach