Related work

Work for the same client

The Brief

To produce an animated commercial to promote a pop tie-in album in association with the Mattel Barbie brand.

The Approach

We won a competitive pitch to produce this graphic-intensive TV commercial for the pop album Barbie Summer Hits featuring artists including Kylie, Girls Aloud, Britney Spears and Rachel Stevens.

The style of the ad relates closely to the Barbie CaliGirl brand, which is aimed at 6-11 yr olds. The ad is bright, colourful and fun to watch, fitting seven artists into 30 seconds.

Thanks guys - looking great! Love the sense of movement throughout.. Loving your work!

Tim Ferrone, Product Manager, Universal Music International