Video production from Scorch London

The Brief

To create a conference opener video which launches the iPad as a new sales tool for the unsuspecting audience.

The Approach

Using photos of the CEO of the company pulling various different facial expressions, we created a fully animated character which then went on to walk the audience through the pitfalls of the current sales methods of the company. With a humorous script and quirky animation style, the video concludes with our character presenting the entire audience each with their own iPad.

The video went down to rapturous applause and laughter and provided the perfect atmosphere to start the sales conference.